Scaling a B&B Business with Real-Time Team Coordination

“Shopl has completely transformed the way we collaborate with our cleaning managers. Everything from communication to task tracking is now seamless and efficient.”

– Hyun-jin Jang, Manager, Business Support Team, BUTLER.LEE -

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Summary

Managing dozens of remote hanok accommodations requires real-time communication, task visibility, and simple tools for both HQ and on-site staff. BUTLER.LEE’s teams struggled to coordinate using multiple disconnected platforms.

After switching to Shopl, BUTLER.LEE unified attendance tracking, task reporting, and internal communication—all in one tool. This streamlined workflow enabled consistent room quality and efficient operations, no matter the location.

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Challenges

• Fragmented Communication: Slack messages for room conditions, facility issues, and supply needs became disorganized and unmanageable.
• Complex Workflow with Multiple Tools: Using Slack for chat and Monday.com for task tracking overwhelmed staff—especially older on-site workers less comfortable with switching between apps.
• Lack of Visual Room Status: Without on-site visibility, HQ had no real-time way to assess room cleanliness or issue status.

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Solution

1. Visual Room Reporting for HQ Oversight

Using Shopl’s mobile-friendly Report feature, on-site managers submit pre- and post-cleaning photos and complete a checklist covering inventory and layout. HQ can monitor room conditions across all locations without needing to be there physically.

2. Posting Board for Managing Issues Like Lost Items or Damages

Room issues are logged with photos and descriptions using the board feature. HQ and managers resolve them through threaded comments, maintaining full visibility and accountability.

3. One Platform for Real-Time Chat + Task Management

Shopl replaced both Slack and Monday.com. Now, HQ and on-site managers use one platform for communication and task tracking—optimized for real-time use and accessible even to non-tech-savvy staff.

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Results

• 30+ locations now managed in one system
• 100% of room inspections submitted with visual confirmation
• Task resolution speed improved by 60%
• Tool usage simplified for older staff with one unified platform

“We used to rely on Slack and Monday.com, but switching apps confused many of our on-site staff. With Shopl, everything’s in one place and easy to manage.”

– Da-eun Yoo, Manager, Guest Room Operations Team, BUTLER.LEE -