Table of contents
BlogE-books
E-books

The Planogram checklist that Turns Retail Displays into Sales

This guide is for:

Trade marketers who need clear visibility into whether displays follow the planogram

✅  Retail ops or channel sales leads handling store networks and fragmented reporting

✅  Field merchandisers and store managers who need to spot display issues and resolve them quickly

Common problems that slow you down:

  • Displays are set—but sales don’t change
  • Store reports are inconsistent, incomplete, or delayed
  • You sent POP materials, but nothing’s on the shelf

Sound familiar?

In high-SKU environments retail visibility directly impacts performance.

But without a clear system to monitor displays, it’s hard to know what’s really happening in-store.

What’s inside the guidebook:

  • 5 reasons why your retail displays aren’t driving results
  • How planogram execution fails—and how to solve it
  • A structured display checklist based on top-performing brands
  • A simple way to track and resolve display issues from HQ

Display isn’t just about being there.
It’s about being seen.

Stores may report that everything’s set.

But when you look closer, the photos are inconsistent, there’s no time reference, and missing materials go unnoticed.

The result? Lost visibility, delayed action, and poor performance.

This guide explains how to:

  • Standardize photo-based display reporting
  • Identify POP or stock issues by type
  • Set up a clear system to track and act on display gaps

You’ll get clear steps to improve in-store execution and boost sales!

Related Articles
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
No items found.
인사 담당자라면 놓치면 아쉬운 정보,
매달 정리해 드려요
샤플 뉴스레터 구독이 완료되었습니다!
방금 웰컴 메일에 실무에 바로 쓸 수 있는 콘텐츠를 담아드렸어요
지금 바로 확인해보세요:)
구독에 오류가 발생했습니다! 다시 시도해주세요. 계속해서 문제가 발생할 경우
support@shoplworks.com으로 문의주시면 감사하겠습니다.

Try it yourself before deciding
Experience all features for free